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The nvidia keys are for uplay.
At least mine was.
You might want to double check - try to activate it, then don't sign in. You can check it's working as well that way.
Also, you should be able to get 12 keys, see: https://www.steamtrades.com/trade/jlL7a/h-uplay-the-division-w-steam-keysgames
Try and contact that guy who bid on there, he might still need it. :)
Dont trade with this poor guy, check the steamrep profile in a few days, say goodbye to your account, stupid scammer.
Tom Clancy's The Division nvidia Uplay code
10 keys